Sunday, October 24, 2010

How to end special promotions?



Special promotion is a direct cut prices in the short term promotions, below the normal retail price to attract customers to promote sales approach. As special promotions with special appeal to customers and a strong visual impact, in the chain supermarkets, hypermarkets and shopping malls is very common end-use applications such as sales, small home appliances specials are everywhere, and many manufacturers even call it killer. Why special promotions are becoming more common reasons are the following:
First, special customers choose products that affect the main determinant of

Especially for a certain brand of small household electrical appliances, the price impact becomes more evident. The biggest advantage of special promotions that price advantage, this is particularly attract the attention of customers.

Carried out on special promotions and old customers to give them tangible benefits, to stimulate their desire to buy, to purchase a large number of advance purchase or to produce in the store Hot effect; the same time, special promotions to attract customers to buy other brands buy this brand; also did not intend to purchase products to attract customers and generate impulse buying.

Special promotions can enhance the competitiveness of their products quickly and effectively to promote customers to buy, increase product sales, is the plant operators to promote effective means of short-term sales. Therefore, more and more businesses use this means of product marketing and promotion.

Second, to use special attack competitors, increase market share

Sometimes, in order to prevent product market for competitors to carry out special promotions to attract customers, increase customer purchases of this product. As long as customers have enough of a consumer product cycle will naturally refuse to buy similar products, thus effectively attack a competitor's new product offensive. Specials can also play down the competitor's advertising and promotional efforts, to prevent competitors in the advertising and promotion campaign for their loyal customers and potential customers of the collapse.

Special for competitors, sometimes confrontational special to combat competitors for the purpose for this special, it is best to take the lead in carrying out special, and special product to make the main product for the competitors to take more special rate This can be effectively neutralized rivals loyal customers and prospective customers, to attract customers to buy products free.

3, forcing competitors were forced to follow, for special promotions

If you take a substantial long-term special promotions, often to the collapse of other brands of practical direct customers, sales plummeted, the customer was quickly diverted the situation, would force competitors were forced to follow-up for special promotions.

If the competitors were forced to follow, to special promotions. So we should pay attention to our special promotion strategy. If competitors do first deals with a species, then we will use other species (also available similar to the species, but the prices are definitely lower than the competitors) to do special, that and the formation of different competitors in order to ensure the prices of specials the same type of goods in the most competitive prices.

Fourth, special promotions and widely welcomed

In general, and special stores directly related to the business and would like companies to do special promotions, rapidly enhance the dealer's sales, can rapidly enhance the store's popularity, special stores to strive for the best display, priority promotion support, and other aspects care, such as promotions, store information, to help promotion.

Deeply discounted sales staff also welcome special sales staff can help accelerate sales and reduce the resistance of business to upgrade and enhance the confidence of salespeople.

5, easy to operate and control special promotions

Special promotion operation is simple, as long as we identify the species and the combination of special products, retail price, written promotional posters, they can move forward. If you want to achieve a better purpose, together with the newspapers, television advertising and other media, and then promotion hanging flags, balloons rendering store atmosphere. Special is a competitive market means simple and direct competition, its time to prepare in advance and prepare for the workload compared to other promotional methods to be less.







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Tuesday, October 19, 2010

A key to the A + to help improve processes to achieve CMMI goals


Capability Maturity Model Integration (Capability Maturity Model Integration; CMMI) is a kind of products and services include the development and maintenance of the best methods of implementation allow for different goals for the company to carry out the transformation process and organization, giving enterprises more high efficiency and a more stable product or service quality.
Industry experts said that each company or department has different operational goals, including cost reduction, profit enhancement, time to market until the control of quality control, etc., while CMMI can help companies achieve these more specific target. "Simply put, CMMI will allow companies from A into A +".
The co-operation of the system for both outsourcing, CMMI represents a quality assurance. Party A Party B in the face of corporate clients show the previous results of the project, it is difficult from the previous results of the project to judge whether future projects can be described as such a successful enterprise. If the enterprises CMMI Maturity Level 3 and above evaluation, as process and quality control has been institutionalized within the company, Party A can more confidently rely on the past results of the project, to infer the performance of the implementation of future projects B.
But how enterprises into CMMI to help improve the processes? CMMI import can be divided into-stage (Staged) and continuous (Continuous) two, in general, stage-style more in line with the needs of large enterprises. SMEs are more suitable for continuous import model.
Experts for further instructions Import mode, staged more like a good dress, because each stage must be completed prior steps and verify the settings are right, companies need to do is adjust the organization or process to meet the dress , and then put to. The relatively continuous, like the original fabric to the company, and companies according to their own body, cut out the need to go for clothes.
"Do not for CMMI and CMMI,". Some enterprises do not understand the CMMI because of the nature and use of the import and the pursuit of off-stage high-grade of the CMMI evaluation, enables organizations to add a lot of unnecessary processes, but detrimental to the achievement of operational objectives. Emphasis is not CMMI, but against the business objectives of the ongoing process of improvement, which is the need to be clear of.
CMMI import though not necessarily need the assistance of consultants, companies can self-refer to public CMMI standard, according to their needs and then make the amendment, introduced its own. However, the consultant can provide the greatest advantage of the experience into the enterprises, to help enterprises more quickly and more sophisticated use of CMMI. Especially during the introduction of the consultant for the company made the process of the status of inventory and gap analysis (Gap Analysis), enables enterprises to the overall point of view Systematic review of existing business processes, and operational goals set out in accordance with improvement plans, and then 11 for reinforcement and correction to more smoothly CMMI import activities.
Although CMMI implementation projects over the past many companies made the best practice (Best Practices), but definitely not for every enterprise can copy the standard. CMMI is the biggest benefit to the business process improvement a reference, and according to business objectives of process improvement program, and then to reduce costs or improve the benefit of the business goals.





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Saturday, October 9, 2010

Input text input is also on the all-powerful plug



"External" often play word games for my friends, familiar, and in the game using the plug-in can make your game skills are the "quality" of the leap! While this method does not use plug-in for other people , unfair, but because of the effect of after use is very good, so it is still a lot of people happy this is not he.

The use of plug-in game, you can make your game skills are improving quality, then the text input is also used in the plug if so, can not get that kind of special effects like the game? We know that the input method can only enter the Simplified General text, but in online games, forums or chat bubble in order to get better results, often need to type traditional Chinese characters or words on Mars, or even a variety of image symbols, this time the conventional input method input up on the obvious promotion last longer see the elbow If the input is also coupled to a plug-in, it features additional times, to do nothing without the input function without Yoshiya?

Input plug of a surprise: anything can be input

There is no such input plug it? Is the so-called big big world full of wonders, a recent online popularity of the Martian language input method is a special order to enhance input function and health of the input program, installed it, your general input method can become both traditional, Mars characters, various symbols of the super input method.






Figure 1 Mars text input method plug-in status bar

Article from the state of Figure 1, we see that the text input method with Mars, "fire, complex, simple, symbol of the" four function buttons, which is pressed, the input text automatically into the appropriate text.

Tip: Use the shortcut key "Ctrl + D" to quickly switch to change the input state, so as not to affect the efficiency of your input.

Relative text, symbols, images more interesting expression of mood, show personality, Martian language input on the input symbols are very powerful text input method in the Martian point of the state bar "Fu" character button, you can see all kinds of popular symbol divided by class Well, at any time for you to choose.






Figure 2 collected the most popular nowadays are symbols

Input plug surprise 2: Super Multi Text enhanced modification tool

Text input, if the re-modified with its rendering, you can put QQ signature or a number of forums, the effect is absolutely stunning. Like what line of characters, dot matrix characters, Shu Xie ancient writing. To show these forms of words we often see other people use, if they want to use words is generally the most stupid copy modification method, which becomes their own, but this method is not only cumbersome but also the revised text does not neat.

Mars, built a lot of text input text form this converter can convert normal text arranged in the form of various shapes and sizes. Open the Martian language input main menu, select "Martian tools - text converter Mars", a window appears in Figure 3, you will find the text contains many forms of non-state small tool bar according to their preferences, if there The not satisfy you, you can point "more Martian tool" to go to their official website, where there are more different patterns of conversion tool for you to choose.






Figure 3 provides a number of text form conversion

How like? The input program good? With its help you can definitely show off your friends in front of a difference.鎹瑪鑰呬簡瑙o紝鐏槦鏂囪緭鍏ユ硶浠ュ悗鏈夊彲鑳借繕浼氬鍔犲浘鐗囪〃鎯呯殑杈撳叆鍔熻兘锛岃繛鍥剧墖閮藉彲浠ヨ緭鍏ョ殑杈撳叆娉曪紝绠?洿鈥滃彉鎬佲?!涓嶈繃鐪熸槸浠や汉鏈熷緟鈥︹?鈫?^蠅^)鈫?br />






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